Oxford Educational Supplies
Officially the largest distributor of both Casio and Texas Instruments calculators in the UK, Oxford Educational Supplies provide scientific and graphical calculators for schools and higher education, Since 2000 we’ve been producing their product catalogues, photography, stationery and exhibition graphics.
Oxford Educational Supplies Projects:
Logo design for Oxford Educational Robotics range
Oxford Educational Supplies, the UK’s leading supplier of calculators to the education sector, are now offering the chance to teach computing, engineering and programming in the classroom with the introduction of their new Robotic range.
As a long-standing client, they therefore approached us to create a logo for the new range.
Bespoke packaging box design for OES and Casio
Oxford Educational Supplies identified an opportunity to improve a branded mailing box for a high specification Casio graphic calculator.
The leading marketing and distribution company for Casio calculators established the strengths of the product were not fully understood by customers. It believed that by enhancing the packaging it would increase the desirably of the product, communicate its qualities and help unlock its true market value.
Having secured an agreement from Casio to explore the concept Oxford Educational Supplies turned to MicroGraphix with the idea and a challenge to bring it to life.
MicroGraphix created high quality branded packaging using aspirational photography and graphic design skills combined with practical packaging know-how. The bespoke box included inserts to present the calculator and secure the peripherals. The new packaging much better reflected the high tech nature and quality of the product.
Additionally, we designed an instruction booklet, quick-guide manual and marketing voucher which were all inserted inside the box. The quick-guide was created to help address the lack of knowledge regarding the product’s functions among end-users. The simple concertinaed quick guide manual was inserted into the box to help engage the user immediately.
The branded packaging box designed by MicroGraphix transformed the market perception of the Casio product and resulted in significantly increased sales. All the product designs were created in our in-house studio in Bicester, Oxfordshire. If you require branded mailing boxes and associated marketing materials for your business, we would be happy to help.
eShot design for Oxford Educational Supplies
OES Calculators
Catalogue design and production for Oxford Educational Supplies
MicroGraphix design and produce a catalogue for Oxford Educational Supplies bi-annually.
Oxford Educational Supplies are the UK’s leading supplier of calculators to the education sector. It is the leading marketing and distribution company for Casio calculators.
For its latest edition of its catalogue Oxford Educational Supplies asked MicroGraphix to enhance the presentation of the Casio products. This was part of a wider project we helped Oxford Educational Supplies with to better portray the strengths of the product and communicate its qualities to its customers.
To achieve this in the product catalogue we created a series of ‘hero’ photographs for each product to appear as the lead item on each page. This enhanced the appearance of the calculator, helped communicate the key aspects of the products and increased the desirability of each piece.
We combined the new photography with design and art working techniques to create the 14-page catalogue. The catalogue also included an extra roll fold out page. We used InDesign in combination with PhotoShop for graphic design, page make-up and image editing during this project.
The Oxford Educational Supplies catalogue generates a large volume of direct sales orders and lead generation ahead of new school terms and examinations. Therefore, eye-catching design, exacting attention to detail and clear messaging are to the success of Oxford Educational Supplies.
If you require a catalogue to be designed and produced for your organisation, we would be happy to help.
Product photography for OES
In parallel with the design of the Oxford Educational Supplies product catalogue, we were commissioned to produce this high-end product photography.
For its latest edition of its catalogue Oxford Educational Supplies asked MicroGraphix to enhance the presentation of the Casio products. This was part of a wider project we helped Oxford Educational Supplies with to better portray the strengths of the product and communicate its qualities to its customers.
To achieve this we created a series of ‘hero’ product photographs for each calculator to appear as the lead item on each page of their catalogue. This enhanced the appearance of the calculator, helped communicate the key aspects of the products and increased the desirability of each piece.
Using Photoshop we created versions of each product photograph where we changed the background colour of the images to suit the setting they were being used in.
OES Einstein postcard design
Direct mail postcard for OES, promoting einstein’s Tablet+ device.
Oxford Educational Supplies are the UK’s leading supplier of calculators to the education sector. It is the leading marketing and distribution company for Casio calculators.
This postcard was produced to promote a product designed to be used in school science lessons, and highlighted two industry events where the product would be showcased.