Asnew Upholstery responsive website design

Asnew Upholstery opens the site visitor’s eyes to the vast possibilities for home furniture renewal offered by this craft-led family business.

With the help of our in-house photographer, we captured the before and after of the reupholstery process. Then making use of the interactivity the web provides, we created a way for customers to see this transformation happen.

The result was far more engaging than a simple side-by-side image. It really encourages potential customers to see the craftsmanship and attention to detail that goes into making a piece as good as new. In addition to this important showcase, the website also details the services Asnew provide and an insight into the team and process that makes it all possible. As a consequence visits to the site and enquiries have increased dramatically.

An embedded showcase video was also filmed on location by our video production team – one of the extra benefits of working with the multi-disciplined MicroGraphix team.

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